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SOMA Projects: How to Manage Multiple Content Strategies

Running a personal brand and a business account? SOMA handles them separately.

April 28, 2026 1 min read

One SOMA Project = One Content Strategy

If you're managing a personal brand, a business account, and a client — those are three separate projects with three separate voice profiles, master docs, and platform schedules.

How Projects Work

Each project has:

  • Its own name and workspace
  • Its own set of connected platforms
  • Its own per-platform schedule (days, frequency)
  • Its own master doc history (SOMA tracks diffs week over week)
  • Its own mode (Safe / Autopilot / Full Send)
  • While you're here

    You can schedule everything in this article from one place.

    Seven platforms, 15+ AI tools, free forever. No card, about a minute to set up.

    Create a free account

    Creating a Project

    Go to SOMA → Projects → New Project. You'll see only the platforms you've actually connected to SocialMate — no accidental posting to platforms you don't use.

    Multi-Project Use Cases

  • Personal brand + business brand
  • Agency managing multiple clients
  • Different content strategies for different platforms
  • **Agency plan supports multiple workspaces** — each client gets their own isolated workspace with their own SOMA project.

    **Manage your projects** → [socialmate.studio/soma/projects](https://socialmate.studio/soma/projects)

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    Schedule to 7 platforms, get 15+ AI tools, and grow your audience — all for free. No credit card required.

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    vs Hootsuitevs Buffervs Latervs Sendiblevs Metricoolvs Publervs Planablevs Sprout Socialvs SocialPilotvs Loomlyvs CoSchedulevs MeetEdgarvs Iconosquarevs Tailwindvs Crowdfirevs Pallyyvs Agorapulsevs Sprinklrvs SocialBeevs ContentStudiovs Missinglettrvs Post Plannervs RecurPostvs Nuelinkvs Fedicavs StatusbrewSee all comparisons →

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